Pathways to Business

Created by HBS faculty Andy Zelleke , and delivered via an interactive and video-led online experience, Pathways to Business features five relatable leaders at early stages in their careers along with insightful commentary from HBS faculty.

Demographics, city data, and more:

Analyze Boston is the City of Boston's new open data hub, where you can find facts, figures, and maps related to our lives within the city – all in one convenient digital location. Check out the Analyze Boston Starter Kit for details.

SimplyAnalytics - enables creation of maps and tables for the United States that incorporate data such as population, age, race, income, employment, and education.

See also, resources for Black Business Leaders and Entrepreneurship course, which includes resources on consumer lifestyle, buying power, and demographics.

See also, Where can I find U.S. demographic information broken out by ethnic group?

Industry and Market Research Databases:

BCC Research - Reports on major economic, scientific, and technological developments in industrial, pharmaceutical, and high technology worldwide. [Applicable for: Novobeing, GLOU Beauty, CareRemedy]

EMIS - Emerging markets data platform that also includes global and local market research and industry reports from a variety of sources. [Applicable for: Coils to Locs, Novobeing, GLOU Beauty, 360Ed, CareRemedy]

Frost & Sullivan - Reports and market trends encompassing various technology-, energy-, and manufacturing-related fields. [Applicable for: Novobeing, GLOU Beauty, CareRemedy]

Gartner - The database includes research findings on a wide range of IT-related topics, including analyses, opinions, trends, leading practices, and case studies.[Applicable for: Novobeing, BohioClean, 360Ed, Legacy Shift, CareRemedy]

IBISWorld - Industry reports include analysis of industry drivers, risk, market data and segments, competitors, and industry performance. [Applicable for: most industries]

Mintel Reports - U.S. consumer market studies and primary and secondary data analysis  for topics including food, beverage, apparel, beauty, retail, and travel. Demographic specific reports are also available on multicultural consumers, millennials, baby boomers, children, and affluent consumers, among others [Applicable for: Coils to Locs, GLOU Beauty, Bohio Clean]

Statista - Statista is a statistics portal that integrates thousands of diverse topics of data and facts from a wide range of sources onto a single platform. [Applicable for: most industries]

Company valuation and industry financial ratios:

RMA Annual Statement Studies
Offers industry default risk and cash flow measures for 400 lines of business whose total assets are less than $250 million.

• Available in IBISWorld: (Search for an industry using keywords or browse industry reports by industry code.  Open a report, and find the RMA reports under Industry Statistics.  Available as Excel files.)

Financial Modeling - Interactive financial modeling tools and guides:

• FactSet - Knowledge Base
• Practical Financial Modelling: A Guide to Current Practice (print resource).

Pitchbook - includes some private company data, including pre and post-money valuations for startups. Market size estimates by topic area or industry, market maps by industry vertical, and comparable companies screening for competitor analysis.

Meet with us: Set up group or individual research consultations – email Austin Haley (auhaley@hbs.edu) or the Baker Library team (infoservices@hbs.edu) to schedule a Zoom or in-person research consultation this fall.