Answered By: Meghan Dolan
Last Updated: Aug 13, 2015     Views: 394

Innovating for Sustainability: Consumer Behavior and ESG Efforts
Where to I start research on Consumer Behavior and ESG Efforts?

Resource Type

Suggested Resources


B2C Market Information

Passport (GMID)
Market research reports about various consumer products and industries worldwide.
Includes economic indicators, demographic data, foreign trade statistics, and sources of information.
Includes "strategy briefings," in-depth forward looking analysis of global trends predicted to influence consumer markets in the future. Recently published strategy briefings include: The green consumer; Brazil: Growth market for the future; Girl power: Marketing to today's women.

Consumer market studies by Mintel analysts. Covers food, beverage, apparel, beauty and personal, retail, travel and more. Each study provides a synthesis of both primary and secondary data and analysis. International in scope but strong in European countries and the U.S.

MarketResearch Academic
Reports from several market research firms are available covering health care, consumer goods, publishing, manufacturing and other markets and industries.

IBIS World is a database that provides research reports on industries in the United States, the United Kingdom, Australia and China. Individual reports include analysis of drivers of the industry, industry risk, market data and segments, competitors and industry performance. 



Company Information

Thomson ONE
Search company by name or ticker on the upper left hand side on the screen. See tabs for Overview, Fundamentals, Prices, Estimates, Analyst Research and Filings.

Capital IQ
Data on public and private companies, industry, investment, and financial overviews, investment firms, capital transactions, and people. Note: You must request a Capital IQ account, see link above for more information. 

Bloomberg (In Library Use Only)
Current and historical financial information on individual equities, stock market indices, fixed-income securities, currencies, commodities, and futures for both international and domestic markets.


ESG Information

MSCI iRatings 

A suite of environmental, social, and governance (ESG) research and analysis products from MSCI. This includes the following resource which should be helpful:

  • Intangible Value Assessment (IVA) -- analysis of the key ESG issues facing companies and industries, with a focus on financial implications. IVA includes company profiles, industry reports, and thematic research. Browse the "Industry Index" tab to find industry overviews and reports on the underlying companies. MSCI provides an annual report looking at ESG issues facing specific industries. 

Articles and Research

More company and industry news, use keywords in the free text search. Includes news in twenty-two languages from thousands of news, business, and trade publications, newswires, and transcripts. Also search articles by industry, geographic location, and publication type. 

Summaries and citations from over 1,000 academic management, marketing, and general business journals. Search by keyword. 

Business Source Complete
Find articles and reports using keywords specific to your topic and company.

Google Scholar
Simple way to search academic literature with direct links to Harvard resources.
News service reporting on responsible investment, ESG and sustainable finance. 
Find information on best practices, and business models in terms of ESG. Includes news and analysis targeted to institutional investors globally.




Baker Library Research Guides

Company, Industry Career Research Guide  Look to the "Analyze Companies" and "Analyze Industries" tabs. 

Demographics and Consumer Behavior Research Guide

Business and the Environment Research Guide