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Where can I get started with research for my project assignment?
Research Task |
Suggested Resources |
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Consumer & Business Demographics |
United States Census Bureau - Demographic characteristics, total population, social, and economic census data useful for determining market size. Look at the American Community Survey for granular data relating to employment, transportation to work, housing, expenditures, etc. US Census: Business & Economy - A wide range of variables that provide insight into Business and Owner Characteristics, Business Counts, and Business and Workforce Dynamics in the US.
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Articles |
American City Business Journals – see the Boston Business Journal and the Book of Lists for Boston. Content covers a wide range of industries and the Book of Lists includes “Largest Minority Owned Business in Massachusetts”. Business Source Complete – Articles from academic journals, magazines, and trade publications, as well as current company, industry and region reports. Includes full-text of Harvard Business Review. Factiva - For information on competitors and their products, search this database of business and news publications, trade journals, newswires (e.g., Dow Jones, Reuters), and media programs. |
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Reports |
LSEG Workspace – Best resource for analyst reports (buy-side equity research). Initiating coverage reports often provide good industry insight. For a multimedia learning module on LSEG Workspace check out our Learn with Baker Library LSEG Workspace Introduction. IBISWorld - Reports include analysis of industry drivers, risk, market data and segments, competitors, and industry performance. US Industry Spotlight reports cover niche industries mostly comprised of small businesses. |
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