Answered By: Kathryn FitzGerald Last Updated: Dec 22, 2015 Views: 377
Answered By: Kathryn FitzGerald
Last Updated: Dec 22, 2015 Views: 377
- American FactFinder by U.S. Census Bureau:
Population, housing, economic and geographic information searchable by race and ethnicity. Search Using Population Groups Tutorial.
- Market Segmentation: ETHNICITY from the Library of Congress:
Research guide focusing on African American, Asian/Pacific Islander, Latino/Hispanic, and Native American/American Indian demographic and marketing resources.
- MarketResearch.com Academic
Packaged Facts reports on consumer trends (e.g. "Hispanic Food Shoppers in the U.S.," "The African-American Consumer Market")
Mouse over Category Overview > Demographic > Multicultural for reports and data points.
- See also the Baker Library Research Guide on Demographics & Consumer Behavior.